La Vie Claire Verified listing

Free spirit, enlightened and food pioneer, Henri-Charles Geffroy created the magazine “La Vie Claire” in 1946. It was two years later in 1948 that the first organic store La Vie Claire was born. On this occasion, the first products under the La Vie Claire brand were marketed in this same store.

Over the years, our brand has positioned itself as the specialist organic store , free and independent. A state of mind that we share with our customers, informed consumers, aware of the environmental, societal and economic issues and also determined to assert their choices.